The name, though quite difficult to remember, has its own story behind it.
“Meliński” comes from the name of the company’s founder. The fascination with trade fairs as a marketing tool lasts for more than 20 years and is shared by two generations of the Meliński family.
“Minuth” comes from the name of a German trade fair company which started to cooperate with the Meliński company in 1993.
From our international partners we learned about the latest technology and how it is applied in Germany, which is the best developed trade fair market in Europe.
Quality and development
Cooperation with our international partners made us realise the need to comply with global standards. When outlining the development strategy, we carefully follow global trends and try to promote them on the Polish market. In 2001 we introduced the ISO 9001:2008 quality standard to ensure professional service and timely performance to our clients.
In order to minimise the impact of producation activity on the natural environment we follow the recommendations of ISO 20121 standard: “Sustainability in event management”. We are the first company in Poland and one of only a few in the world which has been awarded an ISO 20121 certificate.
As a member of the International Federation of Exhibition and Event Services – IFES we have partners worldwide and thus can offer our services at any location. The CEO of Meliński Minuth is the co-founder and vice-president of the Polish Chamber of Exhibition Industry, which is the successor of the Polish Trade Fair Corporation.
We are constantly confirmed in our belief that participation in trade fairs is one of the most efficient marketing tools on the B2B market. Trade fair exhibits offer us a unique opportunity not only to pursue our corporate image objectives but also to discuss more thoroughly the needs and preferences of our target group. Valuable suggestions collected on “neutral ground” are subsequently integrated into the company’s development strategy and services offered.